There's one thing (ok, there are many things, but this is a BIG one) lacking in the business world today: customer service.
How many times have you entered a retail establishment or restaurant, only to be (not) greeted by a dejected employee, who doesn't smile and say hello, but who instead grunts an incoherent "hey" and refuses to make eye contact?
Customer service today is often terrible, and I fear it's only getting worse.
Don't let poor customer service afflict your business! If there's one thing you can do to stand apart from your competitors, it's offer outstanding customer service--and train your employees to do the same. I came across this book the other day, which has all sorts of good advice: "Delivering Knock Your Socks Off Service" by Kristin Anderson & Ron Zemke. Read more about it here.
I'll be incorporating many of these tips into my own business practices. I'm ready to knock MY customers' socks off!
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